Menu
Purchase the Book
Finding Greatness Through the Business of Serving Others
Available in the format that works for you.
Deemed Essential invites you on an engaging journey into the heart of the trade service industry, where every page resonates with the stories of unsung heroes. Through this captivating narrative, you will discover the importance of recognizing the dedication and spirit of trade workers. As you read, you will be inspired to see the transformative potential of embracing the chaos and uncertainty inherent in the trade service industry. Dr. Kershner challenges leaders and aspiring entrepreneurs to step out of their comfort zones and discover the fulfillment of serving others.
Hardcover · 443 pagesPaperback · 395 pagesAudible · 12h 11mKindle · 395 pages
Each link opens its matching Amazon edition.
In the hands of readers
A perspective built for the people who do the work.
Join readers across the trade and service community who are bringing the conversation about leadership, service, and entrepreneurship into the field.
Free premium edition
Not ready to buy today? Start with the work.
Request Built for the Work — Premium Edition, a practical 78-page premium edition for clearer handoffs, accountable service, and a human-governed first use of intelligent assistance.